A FOUNDATION BUILT ON TRUST
Powering transparency in point-of-care.
As point-of-care advertising grows, so does the need for accountability. Independent, third-party audits strengthen trust between buyers and sellers. Our cost-effective, impartial assessments go behind the scenes to determine whether a print or digital system is delivering accurate, reliable and consistent data and provides the highest level of media assurance. As a member and approved auditor for the Point of Care Marketing Association (POCMA), we work with industry leaders to set standards and best practices for verifying print and digital point-of-care media.
POINT-OF-CARE MEDIA AUDITS
What is audited in point-of-care media?
AAM offers a variety of services to meet the unique needs of point-of-care media including campaign audits, network audits and platform certifications.
THE AUDIT PROCESS
How point-of-care media audits work.
While each audit is customized depending on the unique characteristics of the media provider’s system, all AAM audits include three basic steps.