ANALYSIS & TRAINING

Understanding Print Circulation

AAM’s Media Intelligence Center houses a wealth of data for users trying to plan media buys or better understand publishing markets.

Understanding Print Circulation
 
ANALYZING PRINT CIRCULATION

AAM helps buyers buy and sellers sell with confidence.

AAM’s Media Intelligence Center is the industry source for credible, verified circulation and audience information essential to developing informed media plans and better understanding publisher markets. AAM’s premier audits guarantee the data populated throughout the Media Intelligence Center is comprehensive and trusted while the publishers and buyers on the AAM board of directors ensure the statistics reflect today’s fast-paced media environment.


Whether you need a quick circulation statistic from a magazine report, detailed ZIP code data for a news media market or brand information for several titles, AAM’s Media Intelligence Center is sure to have the information you need.
 

INSIDE THE MEDIA INTELLIGENCE CENTER

Analyze data for nearly 2,000 publishers.

Some of the most popular data in the Media Intelligence Center includes:

 Subscriptions and Newsstand Sales

Subscriptions and Newsstand Sales

All AAM clients—news, magazine and business media—report detailed circulation data including breakouts by paid and nonpaid subscriptions and newsstand sales. Additional granular detail highlights where publications were delivered and who received the copies.

 Geographic Analysis

Geographic Analysis

For U.S. news media, ZIP code data is the most searched category in the Media Intelligence Center and our unique heat-mapping tool provides a visual of newspaper distribution in any market. Magazine and business media feature circulation breakouts by state or province.

 Trending Information

Trending Information

The ability to understand a publication’s long-term performance is valuable and AAM offers more than 10 years of historical data for maximum analysis. Use our five-year trend reports for quick at-a-glance analysis or dig deeper into the data for a broader perspective.

 
 
 

ACCESS AAM DATA

Find the data you need for your analyses.

Download our free reports, see the listing of the latest data or log in to AAM’s Media Intelligence Center.

Get a Free Preview of AAM Data

Take a look at top-line magazine, business and farm media data for free to gain a better understanding of data and clients.

 

Latest Released Reports

AAM publishes thousands of circulation reports each year for news media, magazines and business media throughout North America. Use our list to see reports released in the last six months.

 

Log in to the Media Intelligence Center

All AAM clients receive access to AAM's premier database. Access the Media Intelligence Center for information on nearly 2,000 North American titles.

 

 
 
 

GET STARTED

Request your Media Intelligence Center login.

All AAM clients receive unlimited access to AAM’s Media Intelligence Center. Complete the form below to set up an account today. If you’re not yet an AAM client, our team will reach out to discuss options for accessing AAM data.