Events Industry Council Recognises CVS Studios for Achieving Sustainable Event Standards Certification

Toronto-based exhibit design and fabrication company reaches silver level for environmental and social responsibility

WASHINGTON, D.C. (23 December 2025) – The Events Industry Council announced today that CVS Studios, a full-service fabrication and design agency specialising in custom exhibits, activations and experiences, has achieved silver level certification to the EIC Sustainable Event Standards. This recognition reflects CVS Studios’ growing leadership in sustainable exhibit design and its commitment to advancing environmental and social responsibility across the experiential marketing industry.

“Achieving EIC certification is a powerful milestone and reinforces our commitment to designing and building exhibits and experiences with purpose,” said Sean Clarke, president and CEO, CVS Studios. “The certification and recent launch of our Sustainability and Social Impact Policy gives our agency partners and clients confidence that their brand vision is being brought to life in a way that aligns with their values. We’re proud of the progress we’ve made and even more motivated for what’s next.”

CVS Studios teamed up with YellowYellow, a boutique sustainability consultancy, to navigate the strategy, planning, and certification journey from start to finish.

The EIC Sustainable Event Standards were created through a global collaborative process with participation from subject matter experts in all sectors. They provide a framework for collaboration and a strong focus on guidance and metrics so that event professionals at all stages of their sustainability journey have the support needed to implement and measure sustainable practices.

The standards specify performance criteria in the areas of organisational management; marketing; communications and engagement; climate action; water management; materials and circularity; supply chain management; diversity, equity and inclusion; accessibility; and social impact. To date, more than 300 professionals have participated in the review of the standards. The event organiser standard is one of several comprehensive standards for environmentally sustainable events.

“This achievement reflects CVS Studios’ strong commitment to environmental and social responsibility and a willingness to align their business practices with globally recognised standards,” said Amy Calvert, CEO of the Events Industry Council. “We are pleased to recognise CVS Studios for setting an example of what intentional, values-based progress can look like in exhibit design and experiential marketing.”

The Alliance for Audited Media, a not-for-profit auditing organisation, performed the independent third-party certification of CVS Studios’ compliance with EIC’s Exhibition Services standard.

“CVS Studios’ accomplishment underscores its deep commitment to transparency, accountability and industry standards,” said Richard Murphy, CEO, president, and managing director of the Alliance for Audited Media. “Their dedication to integrating sustainable practices into every stage of design and production stands out and we commend their team for leading the way in the experiential marketing space.”

In addition to its Toronto headquarters, CVS Studios expanded its footprint last year with new offices in Las Vegas and Orlando, strengthening its ability to serve clients across the U.S. market. Learn more at cvsstudios.ca.

Contact:

For all EIC media enquiries, additional comments and requests for interviews, please contact Steve Dobbins, Events Industry Council

Tel: +1 323 578 2671 / Email: media@eventscouncil.org

ABOUT EVENTS INDUSTRY COUNCIL

The Events Industry Council’s worldwide federation includes 30+ Association Members and 30+ Corporate Members with global operations and event teams in countries around the world. EIC’s collective network touches an estimated half a million event professionals and more than 70,000 organisations across the global business events ecosystem.

EIC is the global champion for event professionals and event industry excellence. It promotes high standards and professionalism in the events industry with the Certified Meeting Professional (CMP) programme and signature programme activities. The CMP credential is recognised globally as the badge of excellence in the events industry. The qualifications for certification are based on professional experience, education and a rigorous exam. Learn more at www.eventscouncil.org.

ABOUT CVS STUDIOS

Founded over 20 years ago, CVS Studios is a full-service exhibit design and fabrication company supporting agencies and brands across North America. The company is known for its dependable execution of custom exhibits and experiential activations, managing projects from concept through installation and dismantle with a focus on quality, accountability, and on-time delivery. Learn more at cvsstudios.ca.

ABOUT YELLOWYELLOW

YellowYellow Inc. (YY) is a boutique sustainability consultancy turning climate ambition into real, measurable wins for businesses. As regulations tighten and customers and investors demand proof, YY helps leaders avoid greenwashing. We design tailored strategies to secure industry-recognized credentials/reporting and back every claim with data. From using AI to slash carbon footprints to shifting operations toward renewable energy, YY handles the heavy lifting so our clients can focus on growing the right way. Learn more at www.yelllowyellow.ca.

ABOUT THE ALLIANCE FOR AUDITED MEDIA

As the largest not-for-profit media assurance organization, the Alliance for Audited Media delivers impartial, credible data to help media buyers buy and sellers sell. AAM works alongside the media and advertising industry to establish standards that can be verified independently, ensuring the legitimacy of the businesses that drive media's progress. AAM also provides verification for compliance programs including brand safety, privacy, sustainability and tech assurance. Learn more at auditedmedia.com.