Providing Trusted Media Analyses, Media Audits & Metrics

The Alliance for Audited Media connects North America’s top advertisers, ad agencies, media companies and platform providers. Our members stand for trusted media analysis across all brand platforms—print, web, mobile, email and more—to make smart decisions. AAM delivers insightful, audited cross-media metrics that matter. In 2014, AAM expanded its role in the digital ecosystem, merging with ImServices Group, one of the world's most experienced providers of technology certification audits to industry standards established by the Interactive Advertising Bureau, Media Rating Council and Mobile Marketing Association. Together with ImServices, AAM delivers media assurance via its media audit verification and information services, providing solutions that empower media professionals to transact with greater trust and confidence.

AAM Blog

Industry Scoop

The latest news stories about ad fraud, viewability and other developments in online advertising and traditional media.
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Summary of March 2015 Board Actions

The AAM board approved plans to broaden client access to the Media Intelligence Center starting this summer and gave final sign-off to magazine and U.S. newspaper initiatives set to debut in 2015.
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Update on AAM’s Accounting Department

A few changes have recently taken place within AAM’s accounting department including the addition of two new staff members and promotion of Bob Schweitzer to VP of finance. Catch up with the team.
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Coming soon: Cross-Media Metrics and Full Circulation Data for U.S. Newspapers

Beginning in early April, U.S. newspapers will report full quarterly circulation data and monthly cross-media metrics. Prior to data filing, AAM will provide newspaper members with series of helpful resources.
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Analyze Data for Nearly 250 Consumer Magazines

Look no further than AAM’s Rapid Report, where you can access the most current issue-by-issue circulation. Find out how this FREE tool is easier than ever to use. Search and download data today. More>

Q3 Data Available Now

Quarterly cross-channel data provides advertisers with the frequent, comparable information they need to make quicker and more informed media buying decisions. More than 300 U.S. newspapers, one-third of quarterly participants, reported web and mobile metrics in Q3 2014. More>

AAM's Data Ecosystem

AAM's Data Ecosystem

AAM data is a far-reaching foundation for planning and analysis across the media ecosystem. Find out how AAM data reaches media decision makers each and every day.