Brand View provides a dynamic one-stop shop for advertisers to see our entire portfolio and distribution footprint.
Audits help the media marketplace transact with trust.
As the leader in independent print media verification, AAM audits build trust for successful media buyer and seller relationships. Our suite of verification services empowers your sales team to speak confidently with buyers about the true reach of your brand and the credibility of your programs.
All AAM-audited publishers receive:- Unlimited access to the Media Intelligence Center, the industry source for credible circulation and audience information.
- A custom sharable AAM Brand View profile, which combines your verified data with images, text and graphics to promote your brand's story.
AAM is also accredited to provide audits for the Journalism Trust Initiative (JTI), a program to certify media outlets committed to editorial transparency and ethical standards in journalism.
AAM puts your data in front of decision makers.
AAM data is the foundation for planning and analysis across the media ecosystem, and users from the top media buying agencies rely on our industry-leading Media Intelligence Center database.
AAM also works with other media planning and research sources to ensure your data is available in any place buyers are looking for information on media brands. Some of our partners include CARD Online, Cision, Gfk MRI, Kantar Media, Nielsen, ProQuest, and SRDS.
Finally, we feed data directly into the planning systems of the largest media planning agencies, including NSA Media, Novus/Agenti Media, and Retail Print Media.
THESE TOP MEDIA AGENCIES USE AAM DATA
SOLUTIONS FOR PRINT MEDIA
An audit to match your brand's needs.
Newspapers
Audit Solutions for Your Diverse Community Products
Trusted by top media buyers and publishers alike for more than a century, AAM offers a variety of audit solutions for your news media brand including free and paid circulation, verified readership studies, digital subscriptions, insert and flyer distribution, websites, newsletters and streamlined solutions for community newspapers.
An audit of an ad campaign that runs on digital wallboards, waiting room TVs, or interactive tablets. The audit may include location list matching, playlog analysis and in-person observations.
Magazines
Verification for Your Multimedia Brands
Magazine media brands offer a variety of content and AAM offers an equal number of verification solutions to help you monetize your unique readership. From print to digital editions, subscriptions and newsstand sales, to digital verification and postal audits, we’ve got a solution to promote your brand to marketers.
An audit of an ad campaign that runs on digital wallboards, waiting room TVs, or interactive tablets. The audit may include location list matching, playlog analysis and in-person observations.
Business Media
Credibility for Your Targeted Audiences
AAM helps the quality of your niche B2B media audiences with an audit as customized as they are. Leverage the value of your unique readership and promote your trusted relationships with independent verification solutions from AAM for print circulation, events, pass-along receivership, newsletters, websites and more.
An audit of an ad campaign that runs on digital wallboards, waiting room TVs, or interactive tablets. The audit may include location list matching, playlog analysis and in-person observations.
Understanding
Each AAM audit begins with a conversation between your and your auditor to better understand the products undergoing audit, the circulation mix and any promotions used to generate readers.
Collaboration
You and your auditor gather the data and records needed to complete the audit. Most audits are conducted digitally to minimize disruption to your daily operations, and AAM works with you to schedule audit testing at a convenient time.
Review
Auditors review the data and records, confer with you for any clarification and develop an opinion.
Report
The results of the audit are released in a report detailing any significant adjustments in circulation.
Data Submission
AAM publisher clients regularly submit claims to supply updated circulation data to media buyers. This is the data that is verified during subsequent audits.
Relationship
A key component of a successful audit is the relationship between you and your auditor. We encourage you to contact your audit manager at any point to receive guidance on promotions, changes to publishing plans or strategies.
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