Promoting trust in journalism.
Media outlets committed to producing ethical journalism can achieve certification from the Journalism Trust Initiative (JTI) with an independent audit from AAM. JTI is a program developed by Reporters Without Borders that allows publishers to demonstrate their commitment to transparency and editorial standards.
AAM received accreditation from the ANSI National Accreditation Board (ANAB) to become the first U.S.-based certifier for the JTI Standard in accordance with ISO/IEC 17065-2012 Conformity assessment—Requirements for bodies certifying products, processes, and services under the Journalism Trust Initiative’s certification program scheme.
JOURNALISM TRUST INITIATIVE
How the Journalism Trust Initiative works.
This three-step process determines whether media outlets have processes in place to produce transparent, ethical journalism.
Stand out as a JTI-certified publisher.
Media organizations can promote their certification via the JTI Mark and accompanying language about the certification on their promotional materials and website. The certification can be used as a competitive advantage because it signals their commitment to quality, transparency and adherence to the JTI Standard for journalism ethics. Contact JTI to learn how to get started.