Blog

Helping you navigate today’s media landscape through trust, transparency and verification.

March 10, 2016
AAM’s new solutions provide valid, verified and visible metrics for media owners and advertisers.
March 7, 2016
Searching by SRDS classification is a popular way for buyers to discover media brands.
March 7, 2016
In part two of AAM's Guide to Media Transparency, we take a behind-the-scenes look at programmatic advertising and real-time bidding.
February 29, 2016
In this interview, GroupM’s Joe Barone talks about the progress that has been made on the major digital ad issues facing media today.
February 22, 2016
Cynthia Young, head of audience for the Globe and Mail, explains how an organizational commitment to maintain premium quality standards led to investments in measurement.
February 15, 2016
Brandworks International’s Ted Boyd shares his experience with ad blocking, programmatic buying—the pitfalls and benefits—and his views on accountability in the age of automation.

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