Blog

Helping you navigate today’s media landscape through trust, transparency and verification.

May 8, 2015
Ted Boyd, CEO of Brandworks International Inc. and chairman of AAM's Canadian Digital Advisory Committee, talks about the need to determine a governance structure for the digital media industry and why, despite its challenges with ad fraud, he thinks the industry is just spectacular.
April 24, 2015
AAM Vice President of Digital Auditing Services Steve Guenther discusses how the industry can prevent fraud and the importance of knowing the companies you do business with.
April 24, 2015
Vesna Moore, director of circulation and CASL compliance officer at Annex-Newcom LP, shares some of the challenges and benefits of running a print and digital media company and explains how data credibility is the key to success, regardless of the media platform.
April 2, 2015
AAM staff works directly with members to assess specific needs and design personalized solutions. For NSA Media, that solution is a customized data file with ZIP code level circulation information for any AAM newspaper that released an audit in the previous month.
March 19, 2015
To ensure the Brand Exchange was operating in an accurate, reliable, transparent, and consistent manner, Centro partnered with AAM as its third-party auditor. From the initial customer RFP/IO process to the final metrics reported, AAM certified both the Brand Exchange operations process as well as confirmed that IAB guidelines and standards were being met.
September 19, 2014
As an AAM member, Hobby Lobby has access to the Media Intelligence Center, which houses detailed print and digital stats for more than 1,100 daily, weekly, nonpaid and branded edition newspapers.

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